Social Media (with Dani Kimble)

From professional dancer/Instructor to the Chief Marketing Officer for the O’Neill Group Dani Kimble has made a name for herself in our industry.  In this episode we discuss how she got to where she is and what she’s doing now in her role.

 

Welcome to Episode 36

  

Although Dani loves to get down on the dance floor at weddings her passion has now transitioned to include marketing.

With ZERO prior marketing experience she showed up to her interview prepared and was offered the position

What does a CMO at an insurance agency do?

How do you quantify the value of marketing especially when it comes to branding?

What’s step 1 when thinking of a marketing piece.

Listen or watch and find out all these answers…

 

My 2 biggest takeaways from this episode are:

  •  With Social Media Marketing you have to show up with engaging content regularly.  Consistency is key.
  • You can’t just go for the kill without bringing people into your story first.

“Social media is a place where you should stay positive, but you don’t have to be fake.” (Dani Kimble – The O’neill Group)

Watch the show below or catch it on our podcast all the way at the top.